I am very “pumped up” for our monthly meet-up, about to commence shortly. Topic: a sneak preview of something we are cooking up with the good folks here.
As I waited for the festivities to commence, I was scanning this sublime Slate piece subtitled “The cunning genius of the public radio fundraising drive,” in which the author, June Thomas, lauds and laments the genius of the perennial rite that drives many to the sanctuary of their iPods:
Pledge drive is last-nerve-frayingly exasperating—but it’s also sheer genius.
Thomas oh-so-thoughtfully provides audio snippets of pitches she classifies into different categories.
The piece is a good antidote for those taking ourselves too seriously on the inside of the studio glass (which obviously isn’t the same as saying we don’t take our jobs seriously, but then again you are grown up enough to parse the distinction).
It also inspired these questions for you, our listeners:
What are your pledge pet peeves (assuming of course that you are listening). Are there pitches you particularly like or find effective?
I am most curious to see what you come up with.